orten
inte en chan

from the town
to the town

The suburbs are often portrayed in the media as being problematic areas with crime and other negative associations. BABAS is spreading the message using their platforms to show that those areas are more than just what it's portrayed on the news, aiming to give a more balanced image.

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For this campaign I took the photographs used in the posters and social media channels while also retouching. I also edited and created the concept behind the team members portraits slide.